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Thursday, November 18, 2010

Week 11/ Integrated Marketing Communications

THE GOALS AND TASK OF PROMOTION

INFORMING
Informative promotion consist in convert a need into a want. and that happen when a company launch a new product.Therefore, marketers use this Informing when they are introducing a new product to the market. After the marketers define the market they want to sell the product, then the company most inform to the new costumers or the target market the advantage of the new product with different adds.

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