Week 7/Retailing

RETAILING

Is all activities directly related to the scale of goods and service. Retailing is that part of Marketing in which our products ended after all the process of Marketing Planning. It involved  everything, to the smallest candy to the biggest electro domestic gadget. There are may Retailing stores in the Country and the biggest Retailing company has to be Wall-mart. This type of Retailing is what in marketing is known as a Supermarket, but I'm not going  to talk about the biggest growing company in U.S. My retailing visit has to the Restaurant Chain "McDonald's"

Whit Mr Ray Kroc in front of the company he did every step there is in marketing and advertising to lead McDonald's to the Billionaire Company that is now. He first create a new way of service which was revolutionary for that time in U.S, he also create the speedy service, that now all of the fast-food restaurant apply   into there business. He target his market to Kids, because generation Tweens come with there parents and you or me as a parent the only thing we have in mind is to make our children happy and know we now that McDonald's is not healthy for our children.Yet, for all the advertising and the marketers doing their job we ended in McDonald's.

They use any method to catch the attention to their customers thats way the have that colors on their logo (Red and Yellow) when you walk trough the doors you immediately see fun in the restaurant. You see all the colors, the smell (that is specially design for a good taste) families eating together, sharing time,the happy face of the employees greeting you Welcome to McDonald's how can I help you today. They make you feel you are in home and also that is a place that you can bring your family to a Happy Meal. But my favorite part was when I had more than one choice to have my burger, and with my favorite beverage Coca-Cola.